Large adult website
Fully 52% of online adults use two or more social media sites, a significant increase from the 42% who did so in 2013.At the same time, significantly fewer adults use just one site — 28% compared with 36% last year.While its growth has slowed, the level of user engagement with the platform has increased.Other platforms like Twitter, Instagram, Pinterest and Linked In saw significant increases over the past year in the proportion of online adults who now use their sites.
Facebook’s large base of users continues to be very active.
Results for page views per visitor were a little different.
The page views for mobile fell to 5.15 in 2018, compared with desktop at 9.84.
"One clear thing, we did not see continued growth in mobile," said Eric Enge, CEO of Stone Temple Consulting. desktop." The update demonstrates changes in mobile web versus desktop in 2018.
"Things may have stabilized a bit in mobile use in the U. It also compares the latest data to use levels in 20. In this year's study for 2018, the data shows a lower percentage of mobile traffic than Stone Temple saw in 2017.